Our Private Label Branding Program

Araiya will always provide you with advanced, medical grade products for private label. Our research, testing and feedback from our clients have enabled us to develop the perfect products which will fit in just right in your brand.

With experience we have concluded that the most important part of the private label process is ensuring that we understand you, your brand, and your goals – essentially, your vision. That’s why our highly trained sales experts work with you to guide you through the private label process; asking the right questions to help craft the perfect product line for your clientele.

At Araiya, our focus is on the success of your product line, and we are committed to exceeding your expectations every step of the way.

  • Quick Product Turn Around Times
  • Knowledgeable Experts
  • In-house Graphic Designer Team
  • On-site Packaging Showroom
  • Free Product Information & Training

1. Your Product Selection

Choosing the products for your product line could be an overwhelming process, but our knowledgeable sales associates are expertly trained to guide you through the process with ease. They are taught to ask the right questions, allowing you to build your product selections effortlessly and expertly; while knowingly meeting the needs of your clientele.
You will review our entire line of advanced formulations, choosing your products and ordering samples where necessary to test out your products before selection. And, there is never a charge for your product consultation.

2. Picking Your Packaging

Once your product selections have been chosen, your account executive will guide you through our packaging choices. We have a complete onsite showroom dedicated to packaging options. And, while it could be a formidable task, we will make it easy for you. After a few key questions regarding your vision and budget, your sales associate will help you select a range of product packaging options to create a cohesive, on-brand look.

While we have a varied range of packaging options that are included in the product cost, some available options are considered an upgrade and may incur a nominal charge. Your sales associate will guide you through the varied packaging options.

3. Establishing Your Brand Identity

At Araiya, our goal is to help you gain an edge in an increasingly competitive market. Our brand consultants offer you personalized and creative branding strategies which will increase your sales opportunities.

Whichever development process you choose for your line of products (private label, custom formulation, contract manufacturing) our R&D, brand development, sales, and marketing professionals examine your line to ensure it is focused and credible. We begin with your core philosophy and analyze the formulations, labels and packaging to ensure they are consistent with your brand.

Our Area of Expertise

Our expertise and long-standing, proven processes help optimize your Time-to-Market (TTM) value and ensure your products are never outmoded or jeopardized in quality. In addition, we’ve determined that an established, high-quality brand should adhere to certain standards, and we can help your product line achieve the Six Keystones of a Lasting Brand!

  • Be Focused
  • Convey Feeling
  • Maintain Individuality
  • Be Consistent
  • Be Credible
  • Establish Longevity

Additional Services

In addition to establishing your brand, our creative team can assist with:

  • Postcards, Rack Cards & Brochures
  • Product Content Development
  • Retail Packaging & Displays

4. Designing Your Packaging

Once your branding has been established, and your products and packing chosen, we will move on to designing your packaging. At Araiya, this is much more than adding a logo to a pre-existing label, this is a design process to translate your BRAND onto your products.

Our design team will strategically design multiple versions of your labels for you to electronically review and provide feedback. Our streamlined creative process is both effective and efficient, ensuring you the fastest turnaround time possible.

5. Marketing & Selling Your Product

Our support doesn’t end just because you have received your new private label skincare line. Our team of educated professionals will continue to provide you with the information and guidance you need to effectively market and sell your products. From our online ingredient database, to our product brochures and on-staff professionals, we will provide you with the information you need to be successful in the market.

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